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Book Cover
Book
Author Wright, Len Tiu

Title The marketing rsearch process / Len Tiu Wright , Margaret Crimp.

Imprint Harlow, Eng. ; New York : Pearson Education , 2000

Copies

Location Call No. Status
 Female Library  HF 5415.2 W75 2000    Available
 Female Library  HF 5415.2 W75 2000 c.2  Available
Edition 5th ed
Description xxiv, 469 p. : ill. ; 25 cm.
Note Includes glossary, p.: 454-461.
Includes index, p. : 463-469.
Bibliography Includes bibliographical refernces.
Subject Marketing research
Added Author Crimp, Margaret J. Author
ISBN 0130117536
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